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Our site upkeep philosophy

Self-management focus - Sites are designed for client independence. We equip you with tools, training, and knowledge to manage your site autonomously, with support available when you need it.
All sites are built for client self-management. After handoff, you own and manage your site completely. We provide training and remain available for questions, but there’s no ongoing retainer required.

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Support philosophy and structure

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Self-management focus

  • Built for independence: Sites designed for client self-management capability without ongoing technical support
  • No retainer model: Focused on initial setup handoff rather than ongoing maintenance contracts
  • Empowerment approach: Clients equipped with tools and knowledge to manage their sites autonomously

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Ongoing support access

  • Dedicated Slack channels: Continued access for questions with no time limit
  • Minor fixes coverage: Bug fixes covered for several weeks beyond typical 2-week window
  • Occasional questions: Support for intermittent issues without formal agreements
We’re always available via Slack for questions. There’s no time limit on asking for help, and we’ll assist with minor fixes and guidance as needed.

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Client training and documentation

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Tutorial video creation

We provide comprehensive training materials:
  • Content management: Adding case studies, publishing blog posts, proper image upload procedures
  • Navigation modifications: Instructions for menu updates and structural changes
  • CMS training: Videos, testimonials, and logo management through platform interfaces

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Platform-specific training

  • Framer advantages: Figma-like editing experience for designers, better for non-technical users
  • Webflow complexity: More developer-focused, requires technical knowledge for complex changes
  • CMS capabilities: Both platforms allow easy content updates (text, links, blog posts)
Training is included in all packages. You’ll receive tutorial videos and documentation showing how to manage your site independently. Most clients find they can handle 90% of updates themselves after training.

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Content management systems

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Template-based updates

  • Scalable page creation: CMS templates enable clients to create new pages using established patterns
  • Content field management: Clients can fill provider pages, team members, case studies directly
  • Blog management: Article publishing, categorization, and featured content updates

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Asset management

  • Image optimization: Guidelines for proper image sizing and compression
  • Video integration: Instructions for modal popups and embedded content management
  • Brand consistency: Templates maintain visual standards while allowing content flexibility
Our CMS templates make it easy to add new content while maintaining visual consistency. You can create new pages, update team members, add case studies, and publish blog posts all without touching code.
When you need additional help beyond what’s included:

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Hourly support model

  • Standard rate: $250/hour for frequent upkeep needs
  • Scope examples: Complex changes, troubleshooting, advanced functionality additions
  • Quick fixes: Smaller updates and modifications

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Project-based additions

  • New page development: $1,200/day rate for additional page creation
  • Template expansion: Additional page templates at $1,600 per template
  • Phase 2 expansions: Separate scope discussions for major additions
Additional work is available when needed. We work at 250/hourforupdates,or250/hour for updates, or 1,200 per additional template page. Many clients use our templates to build additional pages themselves after seeing how the system works.

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Technical maintenance

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Platform management

  • Account ownership: Complete workspace transfer to client upon final payment
  • Plan management: Annual Framer Scale plans included (first year), client manages renewal
  • Access control: Client manages team member access and billing charges

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Domain and hosting

  • DNS management: Client handles domain renewals and DNS changes
  • SSL certificates: Client responsibility for certificate renewals and updates
  • Backup considerations: Platform-native backup systems, client manages data protection
After handoff, you own and manage the site completely. This includes domain renewals, SSL certificates, and platform plan management. We’ll provide guidance on these responsibilities during training.

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Scope boundaries and escalation

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Included support

  • Bug fixes: Issues from original development covered extensively
  • Content guidance: Help with CMS usage and best practices
  • Minor troubleshooting: Quick fixes and clarifications via Slack
  • New functionality: Features not in original scope require separate agreements
  • Complex modifications: Structural changes or advanced customizations
  • Frequent requests: Regular support needs transition to hourly billing

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Outside scope

  • Third-party integrations: WordPress-specific plugins require alternative solutions
  • Custom development: Advanced functionality beyond template capabilities
  • Content creation: Copywriting, photography, and content strategy
We’re happy to help with questions and minor fixes. When requests go beyond the original scope or become frequent, we’ll discuss pricing for additional work.

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Client relationship management

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Communication channels

  • Slack preference: All support requests through dedicated project channels
  • Response expectations: Reasonable response times for non-urgent requests
  • Emergency support: Available during critical issues or launch problems

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Handoff process

  • Knowledge transfer: Complete documentation of site structure and capabilities
  • Access credentials: All necessary logins and administrative access provided
  • Resource sharing: Links to platform documentation and community support
We maintain dedicated Slack channels for each project. You can ask questions anytime, and we’ll respond during business hours. There’s no time limit on support access.

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Long-term relationship building

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Referral opportunities

  • Portfolio usage: Client sites used as examples with proper attribution
  • Case study development: Success stories shared with client permission
  • Network introductions: Referrals to other service providers when needed

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Growth support

  • Expansion planning: Guidance on when to consider site rebuilds vs additions
  • Platform evolution: Advice on new features and capabilities as they emerge
  • Strategic consultation: Business growth considerations affecting website needs

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Quality assurance post-launch

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Monitoring and maintenance

  • Performance tracking: Client education on site speed and optimization
  • Analytics guidance: Help interpreting and acting on website data
  • SEO considerations: Basic guidance on maintaining search rankings

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Update management

  • Platform updates: Client handles routine platform updates and maintenance
  • Content freshness: Guidelines for keeping site content current and relevant
  • Security considerations: Client responsibility for platform security settings
We provide guidance on maintaining site performance and security. Both Framer and Webflow handle platform updates automatically, but you’ll manage content updates and security settings.

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Transition planning

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Independence milestones

  • First month: Heavy support during initial content updates and familiarization
  • 90-day mark: Client should be fully autonomous for routine tasks
  • Annual review: Optional check-ins for site performance and expansion planning

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Success metrics

  • Client autonomy: Ability to manage content without technical support
  • Site performance: Maintaining load speeds and functionality over time
  • Content growth: Regular updates and additions using provided systems
Most clients become fully autonomous within the first 90 days. We’re here to help during that transition period and remain available for questions afterward.

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How this fits into our process

Site upkeep begins after launch:
  • Week 4 (Finalization):
    • Site handoff and transfer
    • Training session (call or Loom video)
    • Access credentials provided
    • Documentation delivered
  • Post-launch:
    • Continued Slack access for questions
    • Bug fix window (several weeks)
    • Support for minor issues
    • Additional work available at hourly/per-page rates
For more details on our complete process, see our process page.

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Ready to discuss your site upkeep needs?

Book a call to discuss how we’ll support you after launch.

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